CLIENT: NIKE, FRANK OCEAN
PERSONAL PROJECT
In this project I created a hypothetical collaboration between Nike and Frank Ocean. The goal was to use Frank Ocean’s persona and openness about his sexuality through a Nike campaign to counteract society’s stigma (especially in the rap and rnb industry) on how men expressing certain emotions associates with weakness or ‘unmanliness.’ The anticipated outcome was the acceptance of men being able to express their mental and emotional struggles. Illustrations and graphics were made through Adobe Illustrator and Procreate.
